Job Description

Cinnamon Toast Media Inc. is looking for a full-time Copywriter to join our team in Ottawa or Hamilton. The Copywriter brainstorms, creates, and transforms ideas into written content for websites, campaigns, creative briefs, proposals, advertisements, social media strategies/posts, press releases, and more. The Copywriter is also responsible for product naming, tagline development, developing social media strategies, managing Google AdWord campaigns, and ensuring all deliverables are highly creative, strategic, and grammatically correct.

You Are

A Leader

You are a team player who exudes confidence and readily offers and accepts mentorship and feedback.

Word-Savvy

You can strike the perfect tone for each unique client and task that is assigned.

Strategic

You are extremely organized, you love imagining the potential of brands, and when it comes to creating strategies, you can never turn your brain off.

Motivated

You are able to operate with minimal supervision and always put your best effort forward. You thrive while working under pressure and feel confident delivering on tight deadlines.

Quality Obsessed

You check, recheck, and then check again. When it comes to writing, no mistakes slip through your fingertips.

Analytical

You are able to think big picture and help companies identify market opportunities.

Primary Responsibilities:

    • Liaise with clients and members of the creative team; 
    • Interpret client briefs and become familiar with client products/services, target audiences, and 
    • competitor activities; 
    • Develop creative ideas, often in partnership with the Director of Content and Creative Director; 
    • Present ideas to clients; 
    • Write clear, persuasive, original copy, utilizing appropriate language styles that appeal to target markets; 
    • Conceptualize, develop, and revise campaigns in response to feedback from the Director of Content and Creative Director, the account team, and/or the client; 
    • Oversee campaigns at all stages – from production to completion; 
    • Monitor the effectiveness of campaigns; 
    • Respond to RFPs and be able to create and deliver presentations to prospective clients

Additional Responsibilities:

    • Remain up-to-date with popular culture and industry trends 
    • Perform search engine optimization techniques 
    • Create website sitemaps and understand navigational flow 
    • Establish strategic campaign concepts with an imaginative approach

Qualifications:

    • University or College Degree (in one of the following: English, Business, Journalism, Communication or Media Studies, Advertising, Marketing or Public Relations) 
    • 3+ Years Work Experience

Nice to Haves:

    • Google AdWords Certification
    • Experience managing social media campaigns
    • French is not required, but would be a bonus

About Cinnamon Toast

Cinnamon Toast is a full-service marketing agency. Through transformational branding, data-driven advertising campaigns, charismatic content, and strategic website design and development, we achieve standout results to solve our clients’ challenges. 

We are focused on investing in our employees and company culture. We have worked hard to develop a diverse, collaborative, and team-oriented environment.

Our perks and benefits include:

  • Health benefits (after 6 months)
  • Annual team-building getaways
  • Annual learning budget ($500)
  • Ongoing career and skill development opportunities
  • Exposure to a diverse range of projects and industries
  • Opportunities to contribute to the global technology community

Diversity & Inclusion

We are committed to upholding a safe and supportive workplace where employees feel valued and comfortable to be their truest selves. As an equal opportunity employer, we encourage applications from women, minorities, and people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.

We thank all applicants for their interest; only candidates selected for interviews will be contacted.